TIME TO RISE :30 ANTHEM
FACE OFF :15 BROADCAST
PENALTY BOX :15 BROADCAST
COFFEE :15 BROADCAST
ACCOLADES
SILVER ADDY / OUT OF HOME
SILVER ADDY / TENTACLE
SILVER ADDY / FACE OFF :30
SENIOR ART DIRECTOR
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Shhh…do you hear that? That’s the sound of hockey not-so-subtly taking over Washington. It’s influencing the way we act, the way we dress, the way we talk, and most importantly the way we fan. So, prepare yourself for Kraken hockey to take over your life, if it hasn’t already. Because WSL has already released their inner Kraken. And it feels great.
Washington’s Lottery partnered with the Seattle Kraken for the launch of the first ever Seattle Kraken Scratch ticket. Not only was it the first ticket, but it was the Inaugural season for the newest NHL team.
Our Time to Rise campaign came to life through broadcast, out of home, digital, radio, social, in-arena, and the first-ever Legends of the Deep fan campaign.
TIME TO RISE :30 ANTHEM
FACE OFF :15 BROADCAST
PENALTY BOX :15 BROADCAST
COFFEE :15 BROADCAST
ACCOLADES
SILVER ADDY / OUT OF HOME
SILVER ADDY / TENTACLE
SILVER ADDY / FACE OFF :30